Why Don't You Want
What I Want?
How to Win Support for Your Ideas without Hard Sell, Manipulation or Power Plays

“A succinct, useful, common-sense approach.” -- John W. Loose, CEO, Corning Incorporated

"Great examples, workable tools, clear explanations of what works." Jolene Tornabeni, Executive Vice President/COO, Inova Health System

“Maurer gets it right.” -- Bob Nelson, author 1001 Ways to Reward Employees

Rick Maurer - Why Don't You Want What I Want?

Rick Maurer introduces you to a high integrity process that enables you and the other person to generate outcomes which are mutually beneficial. Without the old-school hard sell, manipulation, and power plays, he shows you how to turn resistance into support and use 6 principles of engagement to help you persuade while you build relationships and transform ideas into actions. Drawing on theory and practice from psychology, management, theater, principled negotiation, mediation, and the philosophy of Martin Buber, Maurer offers a powerful book that will enable you to build relationships and get results in the workplace or one's personal life. Executives, managers, and project leaders all need to influence others without alienating them, as well as build support for initiatives. This book provides the tools for this process.